Renowned music video director Stanley Adjetey has expressed his grievance about Metro TV’s “Advertising cycle”.
According to the director, musicians are being charged monies before their music videos are aired on the said program.
Stanley Adjetey stressed that Metro TV is suppose to remunerate musicians for showing their music videos on their platform and not artistes rather paying fees to the station for showing their content on “Advertising cycle”.
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“Advertising cycle” is an advertising program on Metro TV where products are being advertised whiles the music videos play.
Stanley Adjetey further stated that, this practice by Metro TV is not proper and must be discouraged because it will ruin the Ghanaian music industry in a long run.
Speaking on Pluzz FM’s “Ampluzz”, the AFRIMA award winner advised media houses who engage in this practice to desist from it.
Stanley Adjetey is the C.E.O of Take 2 films and has directed videos for almost every major artiste in the country.
DisturbingGH News by Nii Ayi Mensah Lartey